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Sarah Arvizo
Stagwell
pr@stagwellglobal.com 

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Brandon Dixon
brandon.dixon@stagwellglobal.com 

DESANTIS WOULD BEAT TRUMP IN A PRIMARY HEAD-TOHEAD THAT INCLUDES GOP-LEANING INDEPENDENTS

TWO-THIRDS OF AMERICANS WANT STRICTER IMMIGRATION CONTROLS WHEN TOLD THE EXTENT OF BORDER CROSSINGS

NEW YORK and CAMBRIDGE, Mass., Dec. 16, 2022 /PRNewswire/ — Stagwell (NASDAQ: STGW) today released the results of the December Harvard CAPS / Harris Poll, a monthly collaboration between the Center for American Political Studies at Harvard (CAPS) and the Harris Poll and HarrisX.

Joe Biden’s approval rating remains steady at 42% as two-thirds of Americans think inflation is still increasing. Ron DeSantis continues his ascent as the poll shows him defeating Biden in a 2024 matchup for the first time.

Strong majorities of voters think Twitter shadowbanned users and engaged in political censorship during the 2020 election. Seventy percent also want new national laws protecting users from corporate censorship. Download key results from the poll, which includes more on free speech, immigration, and inflation, here.

“Americans continue to show they are looking for new leaders. Ron DeSantis strengthens his grip as the Republican alternative to Donald Trump, and Elon Musk is in some ways the new Trump as the outsider taking on the establishment,” said Mark Penn, Co-Director of the Harvard-CAPS Harris Poll and Stagwell Chairman and CEO. “Americans also want more information: they are buying the Musk argument that there is an information chokehold in this country, whether by Big Tech, government, or mainstream media.”

AMERICANS THINK INFLATION IS INCREASING AND WILL LINGER

• 66% of voters think inflation is increasing, and 61% of voters think inflation will continue for at least another year.
• But Americans see economic troubles easing slightly: the percentage of voters who think the economy is heading in the right track and who are optimistic about their lives next year both increased by 3 points.
• Voters are split on whether Biden’s policies caused inflation.

IT’S NOW A TWO-WAY GOP RACE BETWEEN TRUMP AND DESANTIS

• Trump is still the GOP frontrunner in an open field: 48% of GOP voters would choose him in a primary, compared to 25% for DeSantis.
• But in a GOP head-to-head, DeSantis defeats Trump by 4 points if GOP-leaning Independent voters are included; Trump wins the head-to-head by 10 points among only GOP voters.
• For the first time, the poll shows DeSantis defeating Biden in a 2024 matchup, by 4 points; Trump would also defeat Biden by 5 points.

VOTERS BELIEVE TWITTER ENGAGED IN POLITICAL CENSORSHIP AND ARE ROOTING FOR ELON MUSK

• Americans believe in the Twitter Files revelations: 64% think Twitter was secretly shadow banning users, and 64% also think Twitter engaged in political censorship during the 2020 election.
• Americans like Elon Musk: 61% think Musk is trying to clean up Twitter from abuses, and his personal favorability is 8 points above water.
• The Hunter Biden laptop story continues to generate controversy: 61% of voters think Twitter’s decision to ban tweets about the laptop was based on political bias; but 42%, including a majority of Democrats, believe the laptop is Russian disinformation.
• 70% of voters, including strong majorities across the political spectrum, support new national laws protecting internet users from corporate censorship.

AMERICANS THINK ILLEGAL IMMIGRATION IS A SERIOUS ISSUE BUT DON’T KNOW THE NUMBERS

• Voters are concerned about the effects of Biden’s immigration policies: 67% think they have encouraged illegal immigration, and 57% think they are increasing the flow of drugs and crime.
• Americans are unfamiliar with the extent of illegal immigration: 64% correctly said the number of illegal border crossings has increased under Biden, but the median voter underestimated that number by a factor of 10 (250-500 thousand vs. 2-3 million).
• Two-thirds of Americans want Biden to issue stricter policies to reduce the flow of illegal immigrants, when told the actual number of illegal crossings in the last year (over 2.75 million).

The December Harvard CAPS / Harris Poll survey was conducted online within the United States from December 14-15, 2022, among 1,851 registered voters by The Harris Poll and HarrisX. Follow the Harvard CAPS Harris Poll podcast at https://www.markpennpolls.com/ or on iHeart Radio, Apple Podcasts, Spotify, and other podcast platforms. 

The Harris Poll is a global consulting and market research firm that strives to reveal the authentic values of modern society to inspire leaders to create a better tomorrow. It works with clients in three primary areas: building twenty-first-century corporate reputation, crafting brand strategy and performance tracking, and earning organic media through public relations research. One of the longest-running surveys in the U.S., The Harris Poll has tracked public opinion, motivations, and social sentiment since 1963, and is now part of Stagwell, the challenger holding company built to transform marketing.

About the Harvard Center for American Political Studies
The Center for American Political Studies (CAPS) is committed to and fosters the interdisciplinary study of U.S. politics. Governed by a group of political scientists, sociologists, historians, and economists within the Faculty of Arts and Sciences at Harvard University, CAPS drives discussion, research, public outreach, and pedagogy about all aspects of U.S. politics. CAPS encourages cutting-edge research using a variety of methodologies, including historical analysis, social surveys, and formal mathematical modeling, and it often cooperates with other Harvard centers to support research training and encourage cross-national research about the United States in comparative and global contexts. More information at https://caps.gov.harvard.edu/.

Media contact
Brandon Dixon
pr@stagwellglobal.com

SOURCE Stagwell Inc.

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CONTACT:

Sara Pollack
Sara.pollack@assemblyglobal.com 

Proven communications leader to drive holistic marketing strategy and accelerate growth worldwide

NEW YORK, Dec. 7, 2022 /PRNewswire/ — Global omnichannel media agency Assembly today announced the appointment of Bria Bryant as Global Chief Marketing Officer. Bryant will be responsible for accelerating market growth initiatives and leading the agency’s global marketing strategy. She will be based in New York and report to James Townsend, Global Chief Executive Officer.

Bryant is replacing former CMO Mary Beth Keelty, who will move into an elevated leadership role at the recently rebranded Brand Performance Network at Stagwell, the challenger network built to transform marketing.

“We are delighted to welcome Bria to Assembly, where she’ll play a crucial role in this next stage of transformation and growth for the agency, taking the brand to new heights and elevating our proposition all around the world,” said James Townsend, Global CEO of Assembly and the Brand Performance Network. “Bria brings expertise at the intersection of PR, comms, and marketing, with an eye for impact-driven work that will help us create meaningful change for our people, clients, partners, and surrounding communities.” 

Bryant is an industry leader with a broad range of experience driving record-breaking growth for publicly and privately held companies across a variety of sectors. With nearly two decades of experience, Bryant joins Assembly’s executive leadership team after serving as the North America head of communications for Havas Creative, where she led public relations and marketing communications for the network. Prior to that, Bryant was an SVP at MSL, overseeing award-winning campaigns and global launches within the agency’s P&G portfolio. 

Bryant’s appointment arrives on the heels of impressive momentum across Assembly’s global network, with client wins this year including Lenovo, amika, Elevance Health, Emaar, Warner Music Group, and Aesop. Following its win as Ad Age’s first-ever Purpose Led Agency of the Year on the 2022 A-List, Bryant’s arrival sets the stage for larger-scaled purpose-led work and marketing.

“Watching what Assembly has been building over the last two years has been incredibly inspiring, and I’m happy to join at such a pivotal period of growth and expansion for the company. I’m looking forward to playing an instrumental role in shaping this next phase and extending our impact among internal and external stakeholders,” Bryant said.

Bryant is a proud graduate of Spelman College and was recently honored as one of PRWeek’s 40 Under 40. 

Assembly is the modern global omnichannel media agency, bringing data, talent, and technology together to find the change that fuels growth for the best brands on the planet. Our approach connects big, bold brand stories with integrated, global media capabilities that deliver performance and drive large-scale business growth. Our work is powered by our proprietary, in-house technology solution, STAGE, and led by our global talent base of over 1,600 people around the world. We’re purpose-driven at our core and pioneers in social and environmental impact in the agency world. Assembly is a proud member of Stagwell, the challenger network built to transform marketing. For more information, visit assemblyglobal.com. 

Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our 13,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com 

Media Relations Contact:
Sara Pollack
Sara.pollack@assemblyglobal.com 

SOURCE Stagwell Inc.

Stagwell’s fastest-growing network transforms for the convergence of creative, media, and commerce.

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Adam Wise
KWT Global for PRophet
awise@kwtglobal.com

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Sarah Arvizo
pr@stagwellglobal.com 

DEMOCRATS BEAT MIDTERM EXPECTATIONS DUE TO STRONG TURNOUT

CONFIDENCE IN THE DIRECTION OF THE COUNTRY REMAINS LOW AND BIDEN’S APPROVAL IS FLAT AT 43 PERCENT

DESANTIS’ 2024 PROSPECTS IMPROVE WITH 20 POINT SHIFT AWAY FROM TRUMP AMONG GOP VOTERS

NEW YORK and CAMBRIDGE, Mass. , Nov. 21, 2022 /PRNewswire/ — Stagwell (NASDAQ: STGW) today released the results of the November Harvard CAPS / Harris Poll, a monthly collaboration between the Center for American Political Studies at Harvard (CAPS) and the Harris Poll and HarrisX. Download key results from the poll here.

The poll shows that Democrats outperformed expectations in the midterms as they closed the turnout gap by taking advantage of early voting and driving their core issues of protecting democracy and abortion to be most salient after the economy. On the Republican side, Florida governor Ron DeSantis emerged as a big winner – his support in a 2024 GOP primary increased by 11 points among GOP voters while Donald Trump’s fell 9 points. Nevertheless, Trump still leads the Republican primary choice with 46% support among GOP voters.

Looking ahead to the new government, a strong majority of voters want to curb Congressional spending, and support for Ukraine is fracturing as Republicans and Independents increasingly soften on the rising price tag of supporting the war.

“The midterms didn’t change much, but Democrats did better than many expected because they had the better turnout operation, especially in early voting, and because they successfully put Trump on the ballot – everywhere except for Florida,” said Mark Penn, Co-Director of the Harvard-CAPS Harris Poll and Stagwell Chairman and CEO. “The biggest lesson of the midterms is that swing voters do count – the parties have exhausted their bases, and looking ahead to 2024, the country needs someone who, like Ron DeSantis did in Florida, can achieve unity.”

MIDTERM RESULTS

DEMOCRATS MADE UP THE TURNOUT DEFICIT

• Democrats closed the gap from the pre-election poll which had Likely Voters +3 for the GOP and Registered Voters tied 50-50
• Democrats took advantage of the early and absentee vote: 52% of Democrats voted before Election Day, compared to 45% of Republicans.
• One third of Independents which lean Republican in their choices sat out the election.
• Democrats successfully highlighted their core issues: the economy was the most important issue across the board (42%), but protecting democracy (18%) and abortion (16%) were next. 

DESANTIS EMERGES AS WINNER WHILE TRUMP TAKES A HIT

• • Among GOP voters, Trump’s support in a 2024 primary fell 9 points to 46%, while DeSantis rose 11 points to 28%.
  • Voters said the biggest winners of the midterm were the Democratic Party (32%) and DeSantis (15%).
  • In a hypothetical 2024 presidential race, DeSantis runs even with Biden and beats Harris by 3 points.

UNHAPPINESS WITH THE DIRECTION OF THE COUNTRY REMAINS IN PLACE

• • President Biden’s approval is flat at 43 percent.
  • A majority of American voters continue to say their financial situation is becoming worse.
  • 4 in 10 voters believe the country is in a recession, and another 4 in 10 think it will be in a recession next year.

AMERICAN PRIORITIES FOR NEXT CONGRESS

VOTERS WANT MODERATE SENSIBLE POLICIES

• Roughly 80% of voters agree on each of the following: they want to reduce misinformation on the Internet, they want to curb Congressional spending, and they voted out of concern for issues like the economy, crime, and immigration.
• Voters want the parties to moderate themselves: 62% think the Democrats have moved too far to the left, and 56% think the Republicans have moved too far to the right.

VOTERS EXPECT A SLATE OF INVESTIGATIONS FROM THE NEW HOUSE

• Voters want more clarity on possible political bias: Strong majorities think the House should investigate the Hunter Biden laptop (65%), whether technology companies have been censoring political speech (74%), and whether politics have been affecting the FBI’s actions (77%).
• The January 6 committee continues to be unpopular: 62% of voters want the House to end it.

UKRAINE SUPPORT IS SOFTENING

• Support for costly aid packages is decreasing among Republicans and Independents: 61% of Republicans and 59% of Independents oppose providing another $27 billion in aid to Ukraine.

The November Harvard-CAPS Harris Poll survey was conducted online within the United States from November 16-17, 2022, among 2,212 registered voters by The Harris Poll and HarrisX. Follow the Harvard CAPS Harris Poll podcast at https://www.markpennpolls.com/ or on iHeart Radio, Apple Podcasts, Spotify, and other podcast platforms and sign up to receive the poll monthly at www.harvardharrispoll.com.

About The Harris Poll & HarrisX

The Harris Poll is a global consulting and market research firm that strives to reveal the authentic values of modern society to inspire leaders to create a better tomorrow. It works with clients in three primary areas: building twenty-first-century corporate reputation, crafting brand strategy and performance tracking, and earning organic media through public relations research. One of the longest-running surveys in the U.S., The Harris Poll has tracked public opinion, motivations, and social sentiment since 1963, and is now part of Stagwell, the challenger holding company built to transform marketing.

HarrisX is a technology-driven market research and data analytics company that conducts multi-method research in over 40 countries around the world on behalf of Fortune 100 companies, public policy institutions, global leaders, NGOs and philanthropic organizations. HarrisX was the most accurate pollster of the 2020 U.S. presidential election.

About the Harvard Center for American Political Studies
The Center for American Political Studies (CAPS) is committed to and fosters the interdisciplinary study of U.S. politics.  Governed by a group of political scientists, sociologists, historians, and economists within the Faculty of Arts and Sciences at Harvard University, CAPS drives discussion, research, public outreach, and pedagogy about all aspects of U.S. politics. CAPS encourages cutting-edge research using a variety of methodologies, including historical analysis, social surveys, and formal mathematical modeling, and it often cooperates with other Harvard centers to support research training and encourage cross-national research about the United States in comparative and global contexts. More information at https://caps.gov.harvard.edu/.

Media Contact:
Sarah Arvizo
pr@stagwellglobal.com

SOURCE Stagwell Inc.

Originally Released On

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CONTACT:

Sarah Arvizo
Stagwell
pr@stagwellglobal.com 

Originally Released On

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CONTACT:

Sarah Arvizo
Stagwell
pr@stagwellglobal.com 

Celebrates GALE as part of AOY Shortlist

Stagwell – just 1% of the market – is 20% of the AOY list

Observatory Included on the Small AOY Shortlist

NEW YORK – Dec. 12, 2022 – Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, celebrates its strategic and creative agency Anomaly which has been named U.S. Agency of the Year by Adweek, the American trade publication covering the advertising, marketing, and media industries.

Adweek editors applauded Anomaly’s ‘monster’ year of new business wins, which included 16 accounts ranging from Dunkin’, Vans, and the ‘pitch of the year’: Bud Light U.S. Additionally, Adweek said “the agency’s Super Bowl spot for Meta Quest tugged on our heartstrings.”

Business agency GALE – which continued its trajectory of triple-digit growth in 2022 – was also shortlisted by Adweek as U.S. Agency of the Year, one of only 10 agencies recognized. GALE’s notable 2022 new business wins include H&R Block and Dropbox, and it was earlier named to Adweek’s list of Fastest Growing Agencies for 2022.  

“Our challenger network – just 1% of the market – boasts 20% of Adweek’s prestigious list. We’re proud to celebrate Anomaly as Adweek’s 2022 Agency of the Year. Led by Carl Johnson, Karina Wilsher and great office leaders in New York and Los Angeles, Anomaly lodged a remarkable year of new business growth and creative innovation. I am also excited to see GALE shortlisted for Agency of the Year and proud of Brad Simms and the fast-growing team there,” said Mark Penn, chairman and CEO, Stagwell. “I also want to congratulate Brendan Shields-Shimizu and the Observatory team on their recognition on the Small Agency of the Year short list for continuing to innovate for clients in a variety of formats.”

“If you define and fully commit to what you believe; identify what must remain and must change, what you’re prepared to do, and more importantly not do, then you can make significant progress in a turbulent, unpredictable world. We do and we did,” noted Anomaly co-founder Carl Johnson.

Observatory, based in Los Angeles, was also included on the shortlist in the U.S. Small Agency of the Year category, recognized for selling a variety of work including an action figure of Martha Stewart, two docuseries, a podcast, a film, and a concert. It also received nods for developing 15 sports films for clients as well as creating a sequel to an iconic Chipotle ad.

About Stagwell

Stagwell is the challenger holding company built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing.  Led by entrepreneurs, our 13,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.

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Sarah Arvizo
Stagwell
pr@stagwellglobal.com 

Originally Released On

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CONTACT:

Sarah Arvizo
Stagwell
pr@stagwellglobal.com 

Panchawati has joined the Content and Strategy leadership team and will be based in Singapore

NEW YORK and SINGAPORE, Nov. 15, 2022 /PRNewswire/ — National Research Group (NRG), recognized as an insights leader at the edge of technology, content, and culture, today announced that Sushma Panchawati, a veteran insights strategist and emerging markets specialist, has been appointed Senior Vice President, Content & Strategy. She will oversee the firm’s presence in the Asia-Pacific (APAC) region. NRG is part of Stagwell (NASDAQ: STGW), the challenger network built to transform marketing.

In her new role, Panchawati will work closely with both existing and new clients across the streaming, television, and theatrical landscapes, leading brand health, concept evaluation, messaging and positioning, content testing, and creative material testing.

“Now is a really exciting time to be working on the content landscape in Asia-Pacific given the discernible impact it has been having on the world at large for the last decade. I am very excited to help our clients take it to new heights by tapping into the rich multi-cultural tapestry here and to be part of NRG’s journey in the region,” said Panchawati.

Panchawati has more than 15 years of experience working in product and marketing strategy. Most recently, she was part of the founding team at Edvanza, a career advancement partner for young professionals. There, she led the design and delivery of the company’s MVP product proposition, as well as the foundational business and marketing strategy, driving growth in the UK, Africa, and India. Before that, Panchawati led the APAC region for The Sound, a brand strategy and product innovation agency. She has led strategy and research efforts across APAC, EU, Africa, and South America working with brands like Google, Pinterest, Netflix, Amazon, and Apple on their brand launch campaigns, marketing and product strategies, and innovation pipelines.

“With established markets maturing, Asia-Pacific is a region of particular importance for many of our entertainment clients. However, its diverse range of cultures and tastes means that success will depend on bespoke marketing strategies. Sushma’s deep expertise and unique perspective across the region will be invaluable to our clients as they navigate the opportunities ahead,” said Stephen Palmer, President, Content & Strategy.

Panchawati earned her undergraduate degree from Jawaharlal Nehru Technology University and a master of business administration from MICA in India. She is a regular speaker at global conferences like the European Society for Opinion and Marketing Research (ESOMAR), highlighting her experience working across a diverse set of markets and methodologies. She will be based in Singapore.

National Research Group is a leading global insights and strategy firm at the intersection of entertainment and technology. Rooted in four decades of industry expertise, the world’s leading marketers turn to us for insights into growth and strategy for any content, anywhere, on any device. Working at the confluence of content, culture and technology, NRG offers insights for bold storytellers everywhere. To learn more, please visit www.nationalresearchgroup.com, and follow us on LinkedIn and Instagram.

Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our 13,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.

For NRG:
Mary Moczula
mary.moczula@nrgmr.com 

For Stagwell:
Sarah Arvizo
pr@stagwellglobal.com 

Originally Released On

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Sarah Arvizo
Stagwell
pr@stagwellglobal.com 

Maggie Malek, CEO of MMI Agency and Army Veteran, and Justin Lewis, Chairman of Constellation Network and Marine Corps Veteran, Publish Open Letters for Veterans Day 

NEW YORK – Nov. 10, 2022 – Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, announced its support for VetsinTech (ViT), the leading national non-profit dedicated to supporting veterans through tech-based programs and opportunities in education, employment, and entrepreneurship. The partnership is led by Stagwell’s Maggie Malek, CEO of MMI Agency and Army veteran, and Justin Lewis, Constellation chairman and Marine Corps veteran.  

MMI, Constellation and Stagwell are also supporting ViT’s 8th Annual Veterans Day Gala on Friday, Nov. 11, in San Francisco. The Gala is held each fall to fund educational scholarships for veterans and military spouses and to celebrate Veterans Day.  

 “Veteran leaders like Maggie and Justin bring invaluable experiences and skillsets to our business and we’re grateful to have their leadership,” said Stagwell Chairman and CEO Mark Penn. “We’re excited to partner with VetsinTech and open up new avenues to support veterans in building fruitful, rewarding careers within the technology ecosystem.”  

 Malek and Lewis have each published an open letter in recognition of Veterans Day to inspire veterans to think bigger about their futures and to encourage the creative technology community to hire veterans.   

Malek, whose grandfather and uncle served in WWII and Vietnam, writes about the impact of their stories, and being fueled to be part of something bigger following a death in the family and the events of 9/11. After carving out her place as a top-performing female in the Army, she details her path of floating in and out of different jobs, maintaining internships while attending school, eventually leading to a place where she could blend her love for writing with her love of people: MMI Agency. A decade later, she became MMI’s CEO. Read Maggie’s full letter on LinkedIn here. 

Lewis, who joined the Marine Corps as an insecure 17 yr. old, eventually spent six years in the Corps including being part of the force that rescued Captain Scott O’Grady from Bosnia (a story represented in the film “Behind Enemy Lines”). After bouncing around jobs, one day while delivering UPS packages he applied to a business developing websites using HTML, CSS and Javascript. After teaching himself dozens of programming languages, Lewis founded Instrument, now one of the leading digital innovation agencies. Read Justin’s full letter on LinkedIn here. 

Inspired? Join Stagwell in our support for VetsinTech.  

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About VetsInTech 

Based in San Francisco, with more than 70,000 vets strong and 20 chapters across the country, VetsInTech is the leading national non-profit devoted 100% to springboarding veterans into tech careers. VetsinTech harnesses the national technology ecosystem to benefit veterans returning from active military duty who want to apply their exceptional training, skills, and experience to a new technology career. Comprising technology industry leaders and former service members, VetsinTech is the only non-profit supporting our veterans through tech-based programs and opportunities in education, employment, and entrepreneurship. For more information, interested parties can visit www.vetsintech.co. 

About Stagwell 

Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our 13,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.  

Stagwell’s fastest-growing network transforms for the convergence of creative, media, and commerce.