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Recognition for 72andSunny, Anomaly, Assembly, Doner, and YML ties Stagwell with holding company giants for recognition in the annual list of best advertising agencies worldwide

NEW YORK, March 15, 2022 /PRNewswire/ — Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, today celebrates five agencies which have been honored in the Ad Age 2022 A List & Creativity Awards: 72andSunny, Anomaly, Assembly, Doner, and YML. The 2022 accolades reflect a breakout year of digital, creative, and purpose-driven work from Stagwell’s network on behalf of leading brands Kaiser Permanente, Tinder, Etsy, Nike, Johnson & Johnson, and more.

 

The A List & Creativity Awards are an annual recognition of the best global advertising agencies for “game-changing creativity, bold leadership, and the ability to point the industry in new directions.”

 

2022 award highlights include:

  • STANDOUT AGENCY for 72andSunny after another breakthrough year of transformative client work for the N.F.L., Etsy, and Tinder, and a strong pipeline of global client wins which include United Airlines.
  • #9 A LIST AGENCY OF THE YEAR for disruptive global strategy, innovation and creative shop Anomaly, who took on an expansive 26 new business assignments in the U.S. in 2021, including Jimmy John’s, Netflix, Oculus, Denny’s, Amazon Corporate, and Dunkin’. Ad Age also celebrated the breadth of Anomaly’s ‘creativity’ and investment in original IP, including Obie, a fertility and pregnancy app, and Lets Get FR.EE which aims to drive social change via the largest equity-focused, purpose-driven music festival in the US.
  • PURPOSE-LED AGENCY OF THE YEAR for Assembly, Stagwell’s flagship global omnichannel media agency, whose dedicated Impact unit and global talent community drove purpose as a strategic priority for client and internal initiatives, including Nike’s Move to Zero campaign. Assembly is the first-ever winner in the category, which was introduced in this year’s program.
  • STANDOUT AGENCY for Doner, whose mix of consumer insights and creativity at the “corner of Modern & Main Street” drove an impressive roster of new client wins in Travelocity, Bloomberg, and Cue Health, among others, and helped brands including Jeep, Johnson & Johnson and Coca Cola’s Core Power tap into the power of key cultural moments to advance their market position. 
  • CUSTOMER EXPERIENCE AGENCY OF THE YEAR for YML, Stagwell’s digital product and design agency, which has helped brands such as Kaiser Permanente, Polestar, YETI, and Thrive Market gain an edge by transforming their experiences to meet consumers’ new digital needs. YML is the first agency to win the accolade, which was introduced in this year’s program.

“Our A-List showing this year validates what Stagwell is all about: harmonizing the art and science of marketing to drive big transformations, unmistakable cultural impact, and powerful client results,” said Mark Penn, Chairman and CEO, Stagwell. “Again, the outsized impact of our network shows in the breadth of work recognized across the A-List. Despite currently accounting for a small chunk of the global ad market, we’re tied with legacy giants several times our size for recognition as the one of most creative networks out there.”

About Stagwell Inc

Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing.  Led by entrepreneurs, our 10,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.

Contact:
Beth Sidhu
202-423-4414
beth.sidhu@stagwellglobal.com

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FEATURING

NEW YORK, March 9, 2022 /PRNewswire/  Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, today released a nearly 2-minute video summarizing its financial performance and strategic progress through full-year 2021. The reel is a dynamic complement to Stagwell’s earnings materials for the three and twelve months ended December 31, 2021, released on Tuesday, March 8, 2022. To view the video, click here. For the earnings release, click here.

“Why shouldn’t we give investor content the marketing treatment? Enter “Earnings: The Movie” – perhaps the easiest way to digest Stagwell’s breakout financial results for 2021 and the goals of the company as it charts growth in 2022,” said Mark Penn, Chairman and CEO, Stagwell. “If you have found earnings releases in general to be boring, we hope this video is a breath of a fresh air and a reminder that an investment in Stagwell is an investment in the future of marketing.”

Production on the video was completed in-network by Stagwell production unit Cahoots Studio, part of the Doner Partners Network. In addition to the video, management has prepared a one-page overview of the company’s Q4 and FY 2021 performance which can be downloaded here.

For questions about Stagwell’s financial performance, please reach out to ir@stagwellglobal.com. A recording of Stagwell’s earnings webcast on Tuesday, March 8, 2022, and other investor materials can be accessed on our site, www.stagwellglobal.com/investors.

About Stagwell Inc. 
Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing.  Led by entrepreneurs, our 10,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com

 

 

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Stagwell agency recognized for its content-centric campaigns, brand partnerships and premium brand entertainment

LOS ANGELES, March 9, 2022 /PRNewswire/ — Creative agency Observatory is named to Fast Company‘s list of the World’s Most Innovative Companies for 2022, making this the third year in a row that the Emmy-, Cannes Lions Grand Prix-, and Sundance award-winning agency has earned a spot on the prestigious list.

Fast Company’s 2022 list honors businesses that have evolved to meet the needs of their consumers in an ever-changing world. In 2020, 2021 and now 2022 Fast Company has ranked Observatory as one of the 10 most innovative companies globally in the advertising sector for “fulfilling the promise of branded content” and creating campaigns that attract and engage audiences, rather than interrupt them.

The Fast Company article stated: “The term ‘branded entertainment’ has been applied to everything from a 30-second commercial to a TikTok ad, but few agencies specialize in seamlessly blending brand goals with actual entertainment that people want to watch like Observatory.” Observatory joins the company of Wieden+Kennedy, TBWA/Chiat-Day and Droga5, who are among the few agencies that have made the list three times or more.

“Wow, a three-peat! What validation for ‘The New Upper Funnel’ – a model we’ve been committed to since we first reimagined CAA Marketing in 2006, then doubled-down on when we spun out of CAA to become Observatory in 2018,” said Jae Goodman, Founder and Chief Executive Officer of Observatory. “Our work to create content-centric campaigns, brand partnerships with culturally-resonant intellectual property, and premium brand entertainment was once complementary to traditional ad campaigns. Today that work is at the center for the world’s leading brands, many of whom we’re lucky to call Observatory clients.”

Observatory is in its third year of working alongside Nike to establish its premium entertainment studio Waffle Iron Entertainment and is currently working with Corona, Old Navy, a leading CPG company, and other brands, to build premium content studios of their own. In addition to multiple active projects in development and post-production, Waffle Iron Entertainment debuted The Day Sports Stood Still, which The Guardian named the documentary one of “eight of the most anticipated documentaries of 2021” and HBO’s first-ever distribution of a film funded in partnership with a brand.

In 2021 Observatory’s client base grew by 60 percent with key new business wins including Treasury Wine Estates’ entire 19 Crimes portfolio, Blue Bunny, a Fortune 200 financial services firm, a major American sports league and the entertainment division of one of the leading CPG companies. Old Navy, Chipotle, and Corona have also returned as clients.   

Some of Observatory’s most notable work of 2021 focused on sustainability. A decade after Chipotle’s award-winning film featuring Willie Nelson covering Coldplay’s “The Scientist,” Observatory once again teamed up with Nexus Studios to craft a stop-motion animated tale of hope and optimism for the future of family farmers, this time with Kacey Musgraves reimagining another Coldplay classic, “Fix You.”

The two-minute, 20-second film was broadcast on TV on Thanksgiving Day in its own commercial pod — a first-ever — during the NFL’s Raiders versus Cowboys game on CBS. The film resonated with many, earning 11.1 million views on YouTube, 27.2 million views on TikTok and was the highest social engagement ever for any piece of Chipotle branded content or ad.

Fast Company‘s editors and writers sought out the most groundbreaking businesses across the globe and industries. They also judged nominations received through their application process.

The World’s Most Innovative Companies is Fast Company‘s signature franchise and one of its most highly anticipated editorial efforts of the year. It provides both a snapshot and a road map for the future of innovation across the economy’s most dynamic sectors.

“The world’s most innovative companies play an essential role in addressing the most pressing issues facing society, whether they’re fighting climate change by spurring decarbonization efforts, ameliorating the strain on supply chains, or helping us reconnect with one another over shared passions,” said Fast Company Deputy Editor David Lidsky.

For the second year in a row, to coincide with the issue launch, Fast Company will host its Most Innovative Companies Summit on April 26–27. The virtual, multiday summit celebrates the Most Innovative Companies in business, and provides an early look at major business trends and an inside look at what it takes to innovate in 2022. Fast Company‘s Most Innovative Companies issue (March/April 2022) is available online here, as well as in-app form via iTunes, and on newsstands beginning March 15. The hashtag is #FCMostInnovative.

ABOUT OBSERVATORY
Observatory is a 4x Emmy, 4x Cannes Lions Grand Prix, and Sundance-winning agency for the content era, building brands and driving business results through campaigns that attract and engage audiences rather than interrupt and annoy them. Honored as a Fast Company 2020, 2021, & 2022 World’s Most Innovative Company, Observatory is a global full-service creative ad agency with deep roots in entertainment. Starting in 2006 as CAA Marketing (a division of Creative Artists Agency), the agency became independent in late 2017 with backing from Stagwell Inc. Observatory does not publish its client list. A range of work is available at www.observatoryagency.com.

ABOUT FAST COMPANY
Fast Company is the only media brand fully dedicated to the vital intersection of business, innovation, and design, engaging the most influential leaders, companies, and thinkers on the future of business. Headquartered in New York City, Fast Company is published by Mansueto Ventures LLC, along with our sister publication Inc., and can be found online at www.fastcompany.com.

ABOUT STAGWELL INC.
Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing.  Led by entrepreneurs, our 10,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com

For more information, contact:
Michelle McSorley
Sweat + Co
michelle@sweatandco.com

 

 

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Originally released on

FEATURING

Record first full-year financial results at Stagwell Inc. were fueled by fast growing digital transformation and digital marketing services, expansion of global media and large client wins 

  • GAAP Revenue growth of 95.5% in 4Q and 65.5% for the Full-Year

  • Pro Forma Organic Net Revenue growth of 11.3% in 4Q and 14.5% for the Full-Year

  • Ex-Advocacy Pro Forma Organic Net Revenue growth of 21.2% in 4Q and 18.0% for the Full-Year

  • Net Income attributable to Stagwell of $0.8M in 4Q and Net Income of $21.0M for the Full-Year

  • Pro Forma Adjusted EBITDA of $103.6M in 4Q and $378.0M for the Full-Year

  • Issues 2022 Pro Forma Net Revenue growth guidance of 18%-22% and 13%-17% ex-Advocacy

  • Issues 2022 Adjusted EBITDA guidance of $450M – $480M and Pro Forma Free Cash Flow growth of ~30%

New York, NY, March 8, 2022 (NASDAQ: STGW) – Stagwell Inc. (“Stagwell”) today announced financial results for the three and twelve months ended December 31, 2021.

REPORTED FOURTH QUARTER & YTD HIGHLIGHTS:

  • Fourth quarter revenue of $611.9 million, an increase of 95.5% versus the prior year period; full-year revenue of $1,469.4 million, an increase of 65.5% versus a year ago.
  • Fourth quarter net revenue of $519.7 million, an increase of 160.9% versus the prior period; full-year net revenue of $1,268.9 million, an increase of 100.4% versus a year ago.
  • Fourth quarter net income attributable to Stagwell Inc. common shareholders of $0.8 million versus net income of $22.2 million in the prior year period; full-year net income of $21.0 million versus $56.4 million in the prior year period.
  • Fourth quarter adjusted EBITDA of $103.6 million, an increase of 61.3% versus the prior year period; full-year adjusted EBITDA of $253.7 million an increase of 2% versus a year ago.

PRO FORMA FOURTH QUARTER & YTD STAGWELL INC. HIGHLIGHTS:

  • Fourth quarter Pro Forma revenue of $611.9 million, a decline of 4.6% versus the prior year period and an increase of 18.0% ex-Advocacy; full-year Pro Forma revenue of $2,224.3 million, an increase of 6.6% and an increase of 18.2% ex-Advocacy versus the prior year period.
  • Fourth quarter Pro Forma net revenue of $519.7 million, an increase of 10.4% and 20.2% ex-Advocacy vs. a year ago; full-year Pro Forma net revenue of $1,926.8 million, an increase of 16.4% and 20.0% ex-Advocacy versus the prior year period.
  • Fourth quarter Pro Forma organic net revenue increased 11.3% and 21.2% ex-Advocacy versus a year ago; full-year Pro Forma organic net revenue increased 14.5% and 18.0% ex-Advocacy versus a year ago.
  • Fourth quarter Pro Forma adjusted EBITDA was $103.6 million, a decrease of 5.1% versus the prior year period and an increase of 31.2% ex-Advocacy; full-year Pro Forma adjusted EBITDA was $378.0 million, an increase of 19.6% versus the prior year period and an increase of 41.4% ex-Advocacy.
  • Fourth quarter Pro Forma adjusted EBITDA margin was 19.9% of net revenue and full-year adjusted EBITDA margin was 19.6% of net revenue.
  • Net New Business wins totaled $75 million in the fourth quarter.

“2021 was a breakthrough year for Stagwell. Our full-year results and 2022 outlook are a clear affirmation of the combination and Stagwell’s unique position as the challenger that will transform marketing,” said Mark Penn, Chairman and Chief Executive Officer. “We delivered pro forma organic net revenue growth of 14.5% for the year and an even more impressive 18% organic growth when excluding our Advocacy businesses, which lapped the 2020 election cycle.”

“Our record year was driven by tailwinds across our high concentration of leading digital capabilities, including digital transformation, influencer and global performance marketing; as well as a rapid acceleration in large contract wins,” Penn continued. “Our robust 2022 outlook reflects our expectation for continued digital strength; continued acceleration in scaled, integrated contract wins; and significant growth in the second-half in our Advocacy businesses driven by an anticipated record year of spend during the 2022 U.S. mid-term elections.”

Frank Lanuto, Chief Financial Officer, commented: “The Company reported strong fourth quarter net revenue of $520 million, representing pro forma net revenue growth of 10.4% year-over-year with 11.3% organic growth.  Strong operating performance led to pro forma adjusted EBITDA margins of 19.9% for the quarter. Effective cash flow management permitted our continued acquisitions of both minority interests in our fastest growing subsidiaries as well as the acquisition of Goodstuff in the UK while lowering our net leverage ratio from the prior quarter.”

Financial Outlook

2022 financial guidance is as follows:

  • Pro Forma Net Revenue growth of 18% – 22%
  • Pro Forma Net Revenue growth ex-Advocacy of 13% – 17%
  • Adjusted EBITDA of $450 million – $480 million
  • Pro Forma Free Cash Flow growth of approximately 30%
  • Guidance assumes no impact from foreign exchange or acquisitions or dispositions.

* The Company has excluded a quantitative reconciliation with respect to the Company’s 2022 guidance under the “unreasonable efforts” exception in Item 10(e)(1)(i)(B) of Regulation S-K. See “Non-GAAP Financial Measures” below for additional information.

 

Webcast

Management will host a video webcast on Tuesday, March 8, 2022, at 8:30 a.m. (ET) to discuss results for Stagwell Inc. for the three and twelve months ended December 31, 2021. The video webcast will be accessible at https://stagwellq4andfullyear2021earnings.open-exchange.net. An investor presentation has been posted on our website at www.stagwellglobal.com/investors and may be referred to during the conference call.

A recording of the conference call will be accessible one hour after the call and available for ninety days at www.stagwellglobal.com.

About Stagwell Inc.

Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing.  Led by entrepreneurs, our 10,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.

Basis of Presentation

The acquisition of MDC Partners (MDC) by Stagwell Marketing Group (SMG) was completed on August 2, 2021. The results of MDC are included within the Statement of Operations for the period beginning on the date of the acquisition through the end of the respective period presented and the results of SMG are included for the entire period presented.

Non-GAAP Financial Measures

In addition to its reported results, Stagwell Inc has included in this earnings release certain financial results that the Securities and Exchange Commission (SEC) defines as “non-GAAP Financial Measures.”  Management believes that such non-GAAP financial measures, when read in conjunction with the Company’s reported results, can provide useful supplemental information for investors analyzing period to period comparisons of the Company’s results. Such non-GAAP financial measures include the following:

Pro Forma Results: The Pro Forma amounts presented for each period were prepared by combining the historical standalone statements of operations for each of legacy MDC and SMG. The unaudited pro forma results are provided for illustrative purposes only and do not purport to represent what the actual consolidated results of operations or consolidated financial condition would have been had the combination actually occurred on the date indicated, nor do they purport to project the future consolidated results of operations or consolidated financial condition for any future period or as of any future date. The Company has excluded a quantitative reconciliation of adjusted Pro Forma EBITDA to net income under the “unreasonable efforts” exception in Item 10(e)(1)(i)(B) of Regulation S-K.

(1) Organic Revenue: “Organic revenue growth” and “organic revenue decline” refer to the positive or negative results, respectively, of subtracting both the foreign exchange and acquisition (disposition) components from total revenue growth. The acquisition (disposition) component is calculated by aggregating prior period revenue for any acquired businesses, less the prior period revenue of any businesses that were disposed of during the current period. The organic revenue growth (decline) component reflects the constant currency impact of (a) the change in revenue of the partner firms that the Company has held throughout each of the comparable periods presented, and (b) “non-GAAP acquisitions (dispositions), net”. Non-GAAP acquisitions (dispositions), net consists of (i) for acquisitions during the current year, the revenue effect from such acquisition as if the acquisition had been owned during the equivalent period in the prior year and (ii) for acquisitions during the previous year, the revenue effect from such acquisitions as if they had been owned during that entire year (or same period as the current reportable period), taking into account their respective pre-acquisition revenues for the applicable periods, and (iii) for dispositions, the revenue effect from such disposition as if they had been disposed of during the equivalent period in the prior year.

(2) Net New Business: Estimate of annualized revenue for new wins less annualized revenue for losses incurred in the period.

(3) Adjusted EBITDA: defined as Net income excluding non-operating income or expense to achieve operating income, plus depreciation and amortization, stock-based compensation, deferred acquisition consideration adjustments, and other items. Other items include restructuring costs, acquisition-related expenses, and non-recurring items.

(4) Free Cash Flow:  defined as Adjusted EBITDA less capital expenditures, change in net working capital, cash taxes, interest, and distributions to minority interests, but excludes contingent M&A payments.

(5) Financial Guidance:  The Company provides guidance on a non-GAAP basis as it cannot predict certain elements which are included in reported GAAP results.

Included in this earnings release are tables reconciling reported Stagwell Inc. results to arrive at certain of these non-GAAP financial measures.

This press release contains forward-looking statements. Statements in this press release that are not historical facts, including without limitation the information under the heading “Financial Outlook” and statements about the Company’s beliefs and expectations, earnings (loss) guidance, recent business and economic trends, potential acquisitions, and estimates of amounts for redeemable noncontrolling interests and deferred acquisition consideration, constitute forward-looking statements. Words such as “estimates”, “expects”, “contemplates”, “will”, “anticipates”, “projects”, “plans”, “intends”, “believes”, “forecasts”, “may”, “should”, and variations of such words or similar expressions are intended to identify forward-looking statements. These statements are based on current plans, estimates and projections, and are subject to change based on a number of factors, including those outlined in this section.  Forward-looking statements speak only as of the date they are made, and the Company undertakes no obligation to update publicly any of them in light of new information or future events, if any.

Some of the factors that could materially and adversely affect our business, financial condition, results of operations and cash flows include, but are not limited to, the following:

  • risks associated with international, national and regional unfavorable economic conditions that could affect the Company or its clients, including as a result of the novel coronavirus pandemic (“COVID-19”);
  • the effects of the outbreak of COVID-19, including the measures to reduce its spread, and the impact on the economy and demand for our services, which may precipitate or exacerbate other risks and uncertainties;
  • an inability to realize expected benefits of the combination of the Company’s business with the business of MDC (the “Business Combination” and, together with the related transactions, the “Transactions”);
  • adverse tax consequences in connection with the Transactions for the Company, its operations and its shareholders, that may differ from the expectations of the Company, including that future changes in tax law, potential increases to corporate tax rates in the United States and disagreements with the tax authorities on the Company’s determination of value and computations of its attributes may result in increased tax costs;
  • the occurrence of material Canadian federal income tax (including material “emigration tax”) as a result of the Transactions;
  • direct or indirect costs associated with the Transactions, which could be greater than expected;
  • risks associated with severe effects of international, national and regional economic conditions;
  • the Company’s ability to attract new clients and retain existing clients;
  • reduction in client spending and changes in client advertising, marketing and corporate communications requirements;
  • financial failure of the Company’s clients;
  • the Company’s ability to retain and attract key employees;
  • the Company’s ability to achieve the full amount of its stated cost saving initiatives;
  • the Company’s implementation of strategic initiatives;
  • the Company’s ability to remain in compliance with its debt agreements and the Company’s ability to finance its contingent payment obligations when due and payable, including but not limited to those relating to redeemable noncontrolling interests and deferred acquisition consideration;
  • the successful completion and integration of acquisitions which complement and expand the Company’s business capabilities; and
  • foreign currency fluctuations.

Investors should carefully consider these risk factors, other risk factors described herein, and the additional risk factors outlined in more detail in Exhibit 99.2 to our Current Report on Form 8-K, filed with the Securities and Exchange Commission (the “SEC”) on August 10, 2021, and accessible on the SEC’s website at www.sec.gov., under the caption “Risk Factors,” and in the Company’s other SEC filings.

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NEW YORK, March 3, 2022 /PRNewswire/ — Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, today announced Chairman and CEO Mark Penn will attend the upcoming Deutsche Bank 30th Annual Media, Internet, & Telecom Conference in Palm Beach, Florida on March 15, 2022. Management will also host several 1X1 sessions with investors at the conference. To coordinate a meeting, please contact Michaela Pewarski, VP, Investor Relations at ir@stagwellglobal.com.

Stagwell’s Q4 and full-year 2021 earnings webcast will take place the week prior to the conference on Tuesday, March 8 at 8:30 AM ET. Visit this link to register and access the webcast.

To learn more about Stagwell, visit https://www.stagwellglobal.com/investors/

About Stagwell

Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing.  Led by entrepreneurs, our 10,000+ specialists in 20+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.

Contact:
Michaela Pewarski
ir@stagwellglobal.com
646-429-1812

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McElligott promoted from Interim General Counsel to senior leadership role amid expanded central legal services push

NEW YORK, NEW YORK – FEBRUARY 28, 2022 – Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, today announced the appointment of Peter McElligott as General Counsel, effective immediately. McElligott has served as Interim General Counsel at Stagwell since the launch of the global marketing network in August 2021.

McElligott will lead an expanded legal department at Stagwell driving the company’s regulatory, governance, enterprise and MSA work, while bolstering Stagwell’s central legal services to add value for partners across Stagwell’s global network. Edmund Graff and Richard Wulwick fill out the team as Deputy General Counsel. 

“Peter and I first met while he was part of the corporate strategy team I led at Microsoft. I appreciated his counsel then and his stewardship through the Stagwell combination in 2021, and I’m excited to continue to work with him in this elevated role,” said Mark Penn, Chairman and CEO, Stagwell.

Prior to joining Stagwell in 2021, Peter led legal departments at two fast growing technology companies operating in highly regulated industries, RapidSOS and Spruce Holding Inc. Peter provided strategic legal advice to senior management and the boards of directors, as well as providing counsel on financings, litigation strategy, regulatory compliance, corporate development, M&A and a variety of business issues.  Prior to that, Peter was in private practice at a Washington, D.C. law firm, was an integral member of the corporate strategy team at Microsoft, and was senior legal counsel at Citrix Systems Inc.  Peter began his legal career as a clerk for the honorable James B. Loken on the Eighth Circuit Court of Appeals. 

Peter is a graduate of Yale Law School, where he was an editor of the Yale Law & Policy Review, and the University of Iowa.

About Stagwell

Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing.  Led by entrepreneurs, our 10,000+ specialists in 20+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.

Contact:
Beth Sidhu
202-423-4414
beth.sidhu@stagwellglobal.com

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Minneapolis, Minnesota – February 28, 2022 – Minneapolis-based creative agency MONO today announced the addition of five newly created leadership roles as the agency accelerates growth amid new business wins and assignments, including Molson Coors, HelpSystems, and RHYTHM Cannabis.

Four of the five include promotions from within the agency:

  • Katie Riddle to Executive Creative Director to manage, lead and drive creative excellence for MONO’s existing and prospective clients. Riddle formerly served as Group Creative Director.
  • Julie Vessel to Chief Operations Officer, to drive and streamline MONO’s global operations. Vessel was formerly Chief Talent Officer
  • Melissa Mathei to Director of Account Management, to lead the account management team and deepen relationships with MONO’s existing clients, formerly Group Account Director
  • Kathleen Flanders to Director of Client Operations to lead client operations and project management discipline, formerly Group Project Leader

In addition, MONO has hired Suzy Langdell to Director of Business Development, from Fallon Group, to accelerate the agency’s new business acquisition efforts.

This bolstered leadership team aligns with MONO’s mandate to simplify and empower, enhancing MONO’s capabilities while expanding client services to support additional growth and continued momentum. In recent months, MONO has added new clients domestically and expanded its remit for long-term partners in the retail and adult beverage industries.

“This is about securing the future of MONO. As we look at our ambitions for 2022 and beyond, we see an opportunity to empower more leaders to fuel best-in-class capabilities, inspire our teams and clear the way for great work to happen,” said Founding Partner Jim Scott.

 “As we celebrate strong growth and look for ways to expand our offering, we recognize the need to have an Executive Creative Director and expanded slate of senior leaders who are 100% focused on driving and inspiring great work for our clients every day, while we help grow and evolve the agency,” added Founder & CCO Chris Lange. 

MONO is part of Stagwell, the challenger network built to transform marketing. MONO sits within The Alliance, an integrated collective of digital, creative, public relations marketing agencies that collaborate on new business opportunities and client work to drive greater integrated value. The Alliance includes Anomaly, digital innovation shop YML, consumer communications group HUNTER, and healthcare firm Concentric Health Experiences.

###

About MONO

MONO is an award-winning creative agency for brands in search of ideas that will disrupt the market and define them in the long-term. MONO was founded with a belief that “Simple Always Wins” and an obsession to attack complexity in order to create simple, captivating ideas that move people and move business. MONO works with Valspar and HGTV/SW paints, Thomas’ English Muffins, LifeSpace, Old Dominion, Peroni and Leinenkugel’s. For more information, visit: www.mono-1.com.

About Stagwell

Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing.  Led by entrepreneurs, our 10,000+ specialists in 20+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.

Contact: Beth Sidhu
beth.sidhu@stagwellglobal.com  
202-423-4414

 

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NEW YORK, Feb. 24, 2022 /PRNewswire/ — Stagwell (NASDAQ:STGW), the challenger network built to transform marketing, today announced a meaningful expansion of its global footprint across MENA with three affiliate partnerships: public relations and marketing network Orient Planet Group, data-driven strategy consulting firm, Phronesis Group, and events and talent management firm FLC. Together, the affiliates scale Stagwell’s leading digital transformation, creative production and modern media services while expanding the roster of local and international talent available to Stagwell and its growing global client roster.

Each will collaborate with Stagwell’s flagship global media agency Assembly in MENA and existing regional affiliate partner Brand New Galaxy. Additionally, the new affiliates will benefit from best-in-class product solutions in the Stagwell Marketing Cloud, a suite of business transformation solutions for in-house marketing teams.

“Now in its second year, the Global Affiliate Program continues to allow Stagwell to chart agile global expansion and collaborate with regional experts to drive international value for brands. said Mark Penn, Chairman and CEO, Stagwell. “Our partners at Orient Planet Group are already deeply entrenched with teams across the network, and I’m excited to build on our new partnerships with Phronesis and FLC as we continue our mission to transform marketing.”

The new affiliates are leaders in creative production, digital media, and data-driven strategy consulting:

  • Phronesis Group is a global strategy consulting firm which helps clients achieve global growth through more effective and efficient marketing communications executions. Focused on measurable client outcomes, Phronesis is headquartered in Chicago with offices in the UK, EU, Kingdom of Saudi Arabia, UAE and Indo-Pacific Region, where they serve a distinct portfolio of clients. These clients include BOD’s and CXO’s of Fortune 100 global corporations, sovereign wealth funds, private equity firms and ministries from emerging market countries.
  • Orient Planet Group is one of the most rapidly growing public relations, marketing and communications consultancies in North Africa and the Middle East. Orient Planet’s expertise in creative communications coupled with contemporary thinking provides unparalleled marketing communications services to its clients across numerous sectors. Orient Planet Group recently extended its strategic partnership with Stagwell global communications firm Allison+Partners, scaling their combined expertise in the region.
  • FLC is a leading Dubai-based production & model management agency that services clients across two key verticals – Print & Video Productions and Fashion Shows – while supporting casting via a range of local and international models, casts, photographers, and stylists.

“Phronesis is excited to be joining Stagwell through their affiliate partnership program. After an exhaustive review, we found that Stagwell possessed the extraordinary talent, services and will to challenge the traditional holding company status quo with an execution ecosystem that our clients expect,” said Jeffrey Hupe, Chief Executive Officer of Phronesis Group.  “Unlike other strategy consulting firms, we partner with our clients through the entire process from strategy to execution to help them realize growth outcomes that deliver business value.  Our highly disciplined delivery and services execution model is now aligned with a global, premier marketing services holding company that will finally meet client demands by truly integrating their arsenal of services.

“Orient Planet Group is well-entrenched in the Middle East and North Africa with in-depth understanding of the local landscape,” said Nidal Abou Zaki, Founder and Managing Director of Orient Planet Group. “As the regional affiliate of Stagwell and Allison+Partners and having maintained a strong network and long-standing partnerships over the years, we are encouraged to see more organizations engaging and connecting with their markets across a diverse population.”

To date, Stagwell’s Global Affiliate Program has added over 50 partners representing countries across Latin America, MENA, Asia-Pacific, and Eastern Europe. In addition to expansion via this program, Stagwell in January 2022 launched an international office in Singapore to accelerate its growth in APAC.

About Stagwell Inc.

Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing.  Led by entrepreneurs, our 10,000+ specialists in 20+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.

Contact: Beth Sidhu
beth.sidhu@stagwellglobal.com 
202-423-4414

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New York, New York – February 23, 2022 – Stagwell, the challenger network built to transform marketing, today announced an expansion of its global marketing services into Africa via new affiliate partnerships with three firms: Incubeta in South Africa, SBI Media in Nigeria, and Orient Planet Group, whose footprint spans North Africa, including Libya, Tunisia, Algeria, Egypt, and Morocco. As part of Stagwell’s Global Affiliate Program, these firms will collaborate with agencies across Stagwell’s network to scale omnichannel media, content, and production capabilities for leading global brands. 

“With the cementing of our partnerships with Incubeta, SBI, and Orient Planet Group, our Global Affiliate Program now empowers Stagwell to scale our modern marketing expertise across six continents, driving further value for our clients,” said Mark Penn, Chairman and CEO, Stagwell. “By 2025, two-thirds of African households are expected to have increased consumer power in the global economy. As a worldwide leader in culture-moving creativity and modern marketing services, Stagwell’s growth in the region will guide global brands to engage authentically with consumers across Africa.”

The new cohort of affiliates represent best-in-class digital media and global communications services:

  • Incubeta is a digital-transformation focused network of experts in marketing and technology committed to driving business-wide growth for modern brands. Incubeta has steered digital growth for clients across multiple sectors, including retail, travel, finance FMCG, iGaming, entertainment, automotive, app development and more.
  • Based in Lagos, Nigeria, SBI Media is an innovative full-service agency with a deep focus in media planning and buying. SBI Media’s capabilities span branding, strategy and planning, PR strategy formulation, media management and digital marketing. With SBI Media’s expertise, Stagwell will tap into a rapidly growing digital and traditional media environment with a hyper-localized approach.
  • Orient Planet Group is one of the most rapidly growing public relations, marketing and communications consultancies in North Africa and the Middle East. Orient Planet’s expertise in creative communications coupled with contemporary thinking provides unparalleled marketing communications services to its clients across numerous sectors.

“Incubeta is a market-leading specialist that uses the power of digital to unlock and amplify business growth potential. We do this through bespoke, localized digital solutions, powered by global expertise,” said Roan Mackintosh. “Stagwell’s focus on digital-first marketing solutions is a strong complement to our expertise, and we’re excited to collaborate with its network to deliver and enable our client’s growth.”

“We are pleased to join Stagwell, the world’s challenger marketing network. Stagwell’s vision to transform marketing communications is not only in-sync with our DNA, it is at the core of what we stand for at SBI Media Group,” said Rotimi Bankole, Founder and CEO, SBI Media Group. “In 2013, we floated SBI Media Group, and the Nigerian media and marketing landscape has felt our impact. Our story, culture and impact have transformed the way agencies exist in the larger economy.”

 “Africa’s growing economies and the boom in digital technologies provide strong potentials for innovative communications to thrive in the region,” added Nidal Abou Zaki, Founder and Managing Director of Orient Planet Group. “Orient Planet Group is well-entrenched in the Middle East and North Africa with in-depth understanding of the local landscape. As the regional affiliate of Stagwell and Allison + Partners and having maintained a strong network and long-standing partnerships over the years, we are confident to see more organizations engaging and connecting with their markets across a diverse population.”

Stagwell’s focus will initially be in the North and South African markets, with continued engagement and collaboration in Central Africa, supporting the localized needs of consumers.

Stagwell’s Global Affiliate Program is an agile solution to global expansion, enabling Stagwell to partner with regional experts to drive added value for clients and scale marketing capabilities into new regions. To date, Stagwell has added over50 affiliates to its roster, representing countries across Latin America, MENA, Asia-Pacific, and Eastern Europe.

About Stagwell, Inc.:
Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing.  Led by entrepreneurs, our 10,000+ specialists in 20+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.

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Michaela Pewarski

NEW YORKFeb. 8, 2022 /PRNewswire/ — Stagwell (NASDAQ: STGW) announced today the Company will report financial results for the three and twelve months ended December 31, 2021 on Tuesday, March 8, 2022, before the market open.

Stagwell will host a video webcast to review those results the same day at 8:30 AM (ET). To register and view the webcast, visit this link.

A replay of the webcast will be available following the event at Stagwell’s website, https://www.stagwellglobal.com/investors/  

About Stagwell Inc.
Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing.  Led by entrepreneurs, our 10,000+ specialists in 20+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.

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