WHAT THE DATA SAY: 70% think it’s difficult to find a better job than current one

By: Ray Day

CONTACT:

Ray Day
ray.day@stagwellglobal.com 

We wanted to share our latest consumer and business insights, based on research from Stagwell. Among the highlights of our weekly consumer sentiment tracking:

TARIFF STRESS GROWS

Americans continue to worry about tariffs, based on our new Harris Poll research with The Guardian.

• 72% of Americans say they are concerned about tariffs (compared with 61% in January).
• 66% believe the U.S. economy will take years to recover from the tariff wars.
• 89% of Democrats, 57% of Republicans and 69% of Independents worry tariffs will cause a recession.
• 59% believe the tariffs won’t last long (61% of Republicans, 60% of Democrats and 55% of independents).

NOT HIRING

A relatively low unemployment rate and lack of mobility means many employees are staying in their current jobs, according to our Harris Poll research with Bloomberg.

• 70% of Americans think it’s difficult to find a better job than their current one.
• 76% say employers have more leverage in the job market than employees do.
• Nearly half of Americans feel “stuck” (39%) or “falling behind” (8%) at work, while 53% say they’re moving ahead.

CRYPTO = LUXURY

High-net-worth Americans are more likely to own crypto than average Americans, according to our Harris Poll research with Grayscale Investments.

• 20% of Americans own cryptocurrency.
• 26% of high-net-worth Americans (with investible assets of $1 million or more) own crypto.
• Of high-net-worth Americans who own crypto, 42% say it is because a financial advisor recommended it.
• 36% are paying closer attention to Bitcoin and other crypto assets due to geopolitical tensions, inflation and a weakening U.S. dollar.

GEN Z DELAYS WORK FOR STREAMING

Many Gen Z employees are prioritizing streaming over work, based on a new report by the Harris Poll and Tubi.

• 84% of Gen Z employees watch TV or movies while working.
• 52% say they don’t want to return to the office because they’ll miss streaming during the workday.
• 53% say they’ve put off work to continue a show they’re watching.
• 48% of Gen Z have lied about their streaming habit to coworkers and bosses.
• 38% of Americans stream for three hours or more.

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